What you did not know about Lincoln Road
Lincoln Road is a bit of an epitome of what's on South Beach - good restaurants, decks, shops and neon lights! But let's dive down the street that attracts locals and tourists from around the world.
A street in perpetual transformation
Originally, Lincoln Road was just a mangrove forest, as was the entire island of Miami Beach. It was Carl Fisher, Miami's pioneer, who began drying up this area for what would become Lincoln Road, immediately a central street in the city. Carl Fisher himself had established a real estate agency on this street, among other major brands of the time such as Saks Fifth Avenue, Cadillac or Packard.
In the 1950's, the famous Miami Beach architect Morris Lapidus was chosen to redesign Lincoln Road. He added gardens, fountains and an amphitheater in the style "MiMo" (Miami Modern Architecture) that made the reputation of Morris Lapidus. It was closed to traffic, making it one of the first pedestrian shopping streets in the country.
The city of Miami Beach has always made it a point of honor to ensure that the historic appeal of Miami Beach does not disappear. In 2006, the city signs to close traffic west of Lincoln Road, extending the pedestrian street to Alton Road. In 2010, the city hires renowned landscaper Raymond Jungle to create an urban oasis to Alton Road.
In 2015, the Lincoln Road Business Improvement District signed for a major renovation of the street and adjoining streets. James Corner, Field Operations, the company behind Heighline in New York City, was responsible for improving pedestrian access by widening sidewalks, adding public seating and creating outdoor spaces for the installation of works of art or for live performances.
Projects abound on Lincoln Road, which seems to be attracting more and more stores, restaurants and residences over the years and renovations.
This year again, some elements will be restored, including adding greenery and more lighting. A food hall named "The Lincoln Eatery" is also expected soon.
The 5th most expensive street in the United States
With rent averaging $300 a year and SqFt in 2017, Lincoln Road is the most expensive street in Florida to establish a store, but it also ranks 5th across America after 5th Avenue in New York. York, Rodeo Drive in Los Angeles, Union Square in San Francisco and North Michigan Avenue in Chicago.
However, according to a report published by Cushman & Wakefield, rents decreased between 2016 and 2017, from $325 to $300, while rents for the 4 winners all stagnated or increased.
Thus, it seems that Lincoln Road still has some beautiful years to come, and even today, local and tourists flock there to discover the street shows, go shopping or have a drink.
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Credit photo: unknown, via Wikicommons & #8211; CC 3.0